Discover the perfect t-shirt for Pride in London event

Pride in London returns on Saturday 5th July 2025, with the popular and colourful parade a big feature of the day.

If you are planning on going along and are looking for something to wear, look no further! At Soho Giftstore, we have the perfect range of bright and bold, Pride-themed t-shirts. With a mixture of fun characters, slogans and rainbows aplenty, (some even featuring our very own logo!) and many celebrating Soho (obviously), you can be sure to find something unique that you’ll like.

And because our designs are printed on 100% organic ringspun combed cotton t-shirts, you’ll keep super cool even if the day turns out to be a scorcher.

All of our Pride designs are available in a variety of t-shirt colours (white, black, grey, blue and pink) and in a number of sizes (S, M, L, XL). Don’t forget to hashtag us a picture of yourself wearing your t-shirt! #sohogiftstorepride

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